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Each product was styled and photographed in both hero and lifestyle settings for multi-platform use (website, retail, social, and advertising). The final imagery positioned TÖST visually above its competitors, strengthening its premium perception and aligning its presentation with the brand’s mission to let everyone “celebrate without compromise.”
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Client: TÖST Beverages
Scope: Standard & Web Product Photography
Deliverables: Product photography for standard product images, web graphics, banners, and future content.
TÖST is a premium non-alcoholic sparkling beverage brand crafted to offer the celebratory experience of champagne without the alcohol. Using natural ingredients such as white tea, cranberry, ginger, elderberry, and blood orange, they’ve become a standout in the fast-growing “sober-curious” market.
Challenge
Communicate TÖST’s refined, modern elegance through real, tangible product photography highlighting the clarity of the liquid, the minimalism of the brand, and the sense of celebration that defines it.
Solution
Translate the brand’s essence elevated, inclusive, and sophisticated into a visual language that resonated. A custom studio lighting setup was built to capture the needs of the glass & liquid clarity without glare or distortion, texture & color variations, and the look of a luxury styling.
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